FREE, LIMITED TIME MINI-COURSE

The Simplified Stationer

How any stationer (both aspiring and established) can start, simplify, and scale their business.

In my free mini course, I’ll help you discover how a simplified approach to starting and growing your wedding stationery business with a semi-custom wedding collection can make your business work for you–not the other way around.

Go beyond the dream of just starting your business. In this limited time training, you’ll learn the key to freeing up time so you can start a stationery business (or scale the one you already have!), without adding a ton of hours to your mile long to-do list.

The first lesson drops April 17, 2024. Enroll at the link below so you can be the first to know when each new, free lesson is available.

    Stop duct-taping your business strategy together…

    And learn how to build an efficient, profitable, and sustainable foundation for your wedding stationery business…

    ...so your business can run full steam ahead.

    this three day mini course is jam-packed

    Here’s a few things you’ll walk away with…

    ✅ How to navigate the ins and outs of building a profitable foundation for your business–whether you’re an aspiring or established stationer.

    ✅ A fool-proof method to stand out as a stationer, that nobody is talking about–so you can leverage your uniqueness in a saturated and competitive market.

    ✅ A sure-fire method to get your wedding stationery business off the ground asap, especially if you’re short on time–so you can quickly create a steady stream of income for your business.

      If you…

      → Struggle with the ins and outs of getting started and running your stationery business.

      → Want to decrease time spent working in your business on custom work, so you can focus on growing your business through social media, networking, etc.

      → Are frustrated with the ups and downs of fully custom invitation work–from clients sending you inspiration images from other stationers that they want you to copy to clients ultimately not trusting your creative vision.

      → Are tired of the continuous grind of feeling like you’re still in start-up mode.

      → Aren’t sure where to start when it comes to building a profit-driven system for your business.

      And you want to…

      → Generate a more consistent income for your stationery business.

      → Learn how to get your brand and your stationery in front of your ideal client, so you can book clients who love paper and pretty details just as much as you do!

      → Take away the guesswork and overwhelm of doing it all on your own, so you can become more confident as a stationery designer–knowing exactly what to do every step of the way–and avoid costly mistakes.

      → Go full-time with your stationery business, so you can have a career that’s flexible with your lifestyle.

      → Increase your earning potential and success in your business,

      This is Your Last Call to Enroll…

      This limited time, three-day mini course will be available starting Wednesday, April 17, 2024.

      On Wednesday, April 17, you’ll receive the first lesson, which you can watch at any time at your convenience. The second lesson will be rolled out on Friday, April 19, and on Tuesday, April 23, you’ll receive the final lesson. You’ll have access to all three trainings to watch on-demand at your convenience until the free mini course expires for good on Friday, April 29.

      Are you ready to start or scale your stationery business? Enroll now, so you can...

      ✏️ Navigate the ins and outs of building a profitable foundation for your new or already-established brand.

      ✏️ Stay on track to reach your goals of starting a business or taking your business to the next level.

      ✏️ Remove any barriers that may exist between you doing what you love and building a profitable brand, using a simplified approach.

        Hey, there! I’m Valerie–a coastal Alabama wife & mom of two, decade-long stationer, and multi-six figure entrepreneur.

        I’m obsessed with helping stationers like you achieve success in their business through sharing a simple, step-by-step strategy, without the stress and overwhelm of figuring it all out on your own. 

        I started Betty Lu Paperie in 2013 with zero money for advertising, zero following, and zero business experience. Fast forward to today–after building both Etsy and my own website to six-figures–I’m ready to spill the tea on all the things you need to start a wedding stationery business.